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Warsaw Shops Uncork Fun

wine_walk

WARSAW — Everyone had their hands full Saturday as Warsaw’s first ever Wine in the Valley attracted a festive large crowd. The event gives established merchants a chance to show off their stores and services while introducing patrons to a

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Case Study: Catering to Different Types of Wine Drinkers

wine_drinkers

In a previous blog, But I’m Not a Wine Connoisseur, I wrote about 6 different categories of wine drinkers.  In this blog, I will address some of the things that we have done in our store to cater to each

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But I’m Not a Wine Connoisseur

wine_connoisseur_cartoon

I was at the store yesterday and was helping many people get ready for the holidays, whether it was buying gifts for others or buying wine/liquor for holiday parties.  As I was helping people, I came across a gentlemen who

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