In a previous blog, But I’m Not a Wine Connoisseur, I wrote about 6 different categories of wine drinkers. In this blog, I will address some of the things that we have done in our store to cater to each category. Back before I worked in my father’s store, I was very intimidated by wine. I …
Case Study: Catering to Different Types of Wine Drinkers Read More »
One thing I hated during college was that I seemed to always have multiples of things; email accounts (personal and college), social media profiles (Myspace, Facebook, Twitter, LinkedIn), etc. This problem became much worse once I became an entrepreneur and created businesses. Now not only did I have all of my personal accounts, but I …
As a small business owner, most of us “wear many hats.” That is, your role is comprised of a whole bunch of alphabet soup titles; President & CEO, Chief Operations Officer (COO), Chief Financial Officer (CFO), Chief Information Officer (CIO), Chief Technology Officer (CTO), Chief Marketing Officer (CMO) and so on. You may ask, “Tom, what …
Have you ever created a document in your office but then needed it on another computer at home? Or on your phone while out with a client? Ever had a hard drive crash and lost all of your documents? In comes Dropbox, a cloud storage file synchronization service. For those non-technical people, rather than storing your …